What’s “Dinno”? Why, dinner and a show!
Enjoy dinner and live music in-house at Stock’s on Second this Friday, Jan. 22, or do takeout and stream from the comfort of your own home!
Hybrid Restaurant Concept
A college student auditing a collegiate accelerator program wanted to help solve a pandemic problem — returning restaurants to full capacity.
Jester Sedano launched “Dinno” — a blended word to indicate dinner and a show (and notably, Sedano’s fourth company) — to enable restaurants to increase dinner tickets.
The concept is pretty simple. Guests can choose dine-in (while space allows) or take-out. Music is provided by live performers, enjoyed in-person at the restaurant or streaming via the Dinno website.
Ultimately, Sedano said he plans for Dinno to become an interactive app and networking space for restaurants and musicians. The app would reach restaurant customers, who could use it to watch live music and engage with other guests. It also would offer data and profiles for performers and eating establishments to foster bookings.
In addition to live music, Sedano plans to incorporate live and virtual art auctions into future Dinno events.

Dinner and a Show: Dinno at Stock’s on Second
Dinno launches this Friday with Stock’s on Second, an investor in the new company.
Dinner Menu Options
Stock’s has created a special, three-course menu for two that is available dine-in or for takeout this Friday, Jan. 22.
Choose from a charcuterie plate, caesar salad, mini meatballs, or crab/spinach/artichoke dip as an appetizer.
Entree options include house-smoked brisket, bolognese flatbread, chicken rice bowl, or crab cakes with roasted vegetables.
Takeout customers will need to do some light assembly and reheat at home. In-house guests do not need to select the same dishes as their partner.
Complete the meal with Stock’s famous Peanut Butter Pie (recommended), chocolate bread pudding, or apple crisp.
Pre-order the Dinno menu for in-house or takeout here.
The Show: Live Music
A variety of live performers will join for Dinno at Stock’s on Second.
Dinno founder, Sedano, performs first starting at 7:15 p.m., followed by Brandi LM at 8 p.m. Kaz performs at 8:45, and Harrisburg’s own Tony Catalano headlines, rounding out the night starting at 9:30 p.m.
All performances, along with some brief comments, will stream live via Youtube for at-home diners to enjoy along with their dinners.
This new hybrid restaurant concept launches Friday and aims to continue biweekly. Follow Dinno and Stock’s on Second on Facebook for updates.
